Strategic MarketingAvailable 2026

Riya
Jain.

Strategic Marketing Operator · KSA · GCC

I build campaign strategies, social media systems, brand communication, automation workflows, websites, and creative campaign concepts.

Connecting strategy with execution across campaigns, social media, PR, proposals, automation, websites, events, and AI-assisted creative direction. Bilingual EN/AR.

View Work → Contact Me
02 — The Stack

Tools & Stack

The full toolkit — design, social, productivity, data, and AI — that turns strategy into shipped output.

Design & Creative
Canva
Figma
CapCut
LinkedIn
Social & Marketing
Instagram
Meta Business
HubSpot
Google Analytics
Productivity & Workflow
Google Workspace
MS Office
Notion
Asana
Miro
Data & Analytics
Excel
Python
R
Google Sheets
AI & Creative Direction
ChatGPT
Claude
Gemini
Runway
Google Flow
Higgsfield AI
03 — Core Expertise

Eight disciplines,
one operator.

Strategy, communication, systems, websites, and creative direction — connected end-to-end so the line from objective to output stays clear.

01

Campaign Strategy & Social Media

Bilingual content systems, monthly calendars, captions, grids, and full execution roadmaps.

02

Brand Communication, PR & Proposals

RFP responses, framework agreements, capability decks, bilingual PR and proposal documents.

03

Marketing Automation & Workflows

Operational trackers, mailing pipelines, status logic, and reporting dashboards.

04

Website Creation & SEO

Website planning, content, on-page SEO, GEO optimization, and conversion-led structure.

05

AI / CGI Creative Direction

AI-assisted concept exploration, motion experiments, and pre-visualized campaign storytelling.

06

Events & Activations

Event planning, branding direction, on-day coordination, and post-event documentation.

07

Community Growth

WhatsApp-first community building, member engagement systems, and analytics reporting.

08

Data & Analytics

Python, R, Excel modeling, Google Analytics, and campaign performance reporting.

A — Campaign · Social

Campaign Strategy & Social Media

Campaign-led content systems built from ideation to calendars, captions, grids, and final execution.

8+ brand systems EN / AR bilingual FMCG → Hospitality
Real Estate · KSA Rently Arabic-first PropTech campaign grid

Rently

Arabic-first PropTech campaign

A·01
Storage · KSA Self Storage SA Arabic campaign grid

Self Storage SA

Bilingual storage campaign

A·02
FMCG Betula snack brand bilingual grid

Betula

Snack brand visual system

A·03
Concept Cuvée & Crema luxury coffee concept grid

Cuvée & Crema

Luxury coffee & wine · concept

A·04
Concept Aeris perfume editorial campaign concept

Aeris

Editorial fragrance · concept

A·05
Concept Velora skincare playful pastel campaign concept

Velora Skincare

Playful pastel campaign · concept

A·06
Concept Aquarabia waterpark family activation concept

Aquarabia

Family activation · concept

A·07
Concept Burst energy drink bold Arabic campaign concept

Burst Energy

Bold Arabic creative · concept

A·08

Items tagged Concept are spec creative built for portfolio purposes — not real-brand work.

B — Comms · PR · Proposals

Brand Communication, PR & Proposals

Bilingual proposal documents, capability decks, framework submissions, PR playbooks, and crisis communication.

RFP framework agreements EN / AR bilingual PR + Crisis playbooks
Redacted Sample Annual PR Plan template sample preview

Annual PR Plan

Strategic PR framework · narrative pillars · stakeholder mapping · 6 pp · redacted

View PDF
Redacted Sample Bilingual press release sample EN/AR preview

Press Release — Bilingual

Vision 2030–aligned milestone announcement · EN + AR · redacted

View PDF
Redacted Sample Crisis communications playbook sample preview

Crisis Comms Playbook

Severity triage · activation protocol · holding statement library · redacted

View PDF

All documents are Redacted Sample versions — client names, dates, and contact details removed for confidentiality.

C — Automation · Workflow

Marketing Automation & Systems

Operational systems built to organize execution, follow-ups, tracking, reporting, and workflow visibility.

Live tracker Mailing engine Status logic
Live Tracker · Walkthrough

What it does

End-to-end execution tracker — contact pipeline, status logic, follow-ups, and reporting in one sheet.

Built with

  • Google Sheets · Excel · Forms
  • Notion · Miro · Dashboards
  • Mailing workflow + response logs
Mailing Engine · Workflow From cold contact to closed loop
01
Contact
Database
02
Segmentation
03
Email
Drafting
04
Follow-up
Tracking
05
Response
Status
06
Next
Action
D — Web

Website Creation

Website planning and structure built around user flow, service communication, CTA clarity, and digital presence.

Maskan · Full Walkthrough
E — AI · CGI

AI / CGI Creative Direction

AI-assisted visual exploration for campaign concepts, motion experiments, CGI-style scenes, and pre-visualized storytelling.

Runway Higgsfield Google Flow ChatGPT
Luini Bakery helicopter delivery CGI concept CGI · Bakery Delivery Concept
Luini Bakery giant croissant truck OOH concept CGI · OOH Concept
Helicopter Reveal
Bakery · Balloons
Real Estate Transform
Retail · Claw Machine
Bakery · Hand Reveal
F — Events · Activations

Events & Activations

Event support across planning, communication, branding direction, on-day coordination, and post-event documentation.

01 — Registration

Intake & Guest List

Google Forms intake, attendee tracking, and automated confirmations.

02 — Communication

Announcements

WhatsApp announcements, reminder cadence, and pre-event briefs.

03 — Branding

Visual System

Invite creatives, posters, signage, and on-day branded touchpoints.

04 — Documentation

Post-Event Recap

Recap content, participant summaries, and reporting decks.

05 — Activation Highlight

Chalo Sakhi Community Walks

Morning walks & community meet-ups across Saudi Arabia — Mother's Day wellness event with speaker Deepti Agrawal of Samatvam Living, registration through Google Forms, post-event recap content.

G — Case Study

Chalo Sakhi — Built Organically

● 100% organic growth · 0 paid promotion

Co-founded a women's wellness walking community in Al Khobar that grew into an active online and offline community across Saudi Arabia. SFA-verified with WhatsApp-first structure and Instagram presence.

135K+
Total Views
14 Mar – 17 May
42.8K
Accounts Reached
83.7% non-followers
43K
Top Reel Views
Single piece of content
5.7K
Profile Activity
5,373 profile visits
422
External Link Taps
To track.growthgully.net
Chalo Sakhi Instagram views analytics — 135,340 total views Chalo Sakhi top performing reels grid

Community Strategy

Built WhatsApp-first community structure, weekly Instagram posting schedule, brand identity, and ongoing content systems — driving 87.7% of views via Reels.

Tech Build

Built challenge tracking system at track.growthgully.net using Netlify, Google Apps Script, and Google Sheets — XP leaderboard, allowlist, and daily logging form.

Brand Partnerships

Developed Partner With Us one-pager, outreach across five brand categories, and structured collaboration proposals.

Event Activations

Mother's Day wellness event with speaker Deepti Agrawal of Samatvam Living. Designed posters, Google Form registration, and recap content.

04 — Contact

Let's connect.

Let's build clear, strategic, execution-ready marketing.

Email
riya.jain.3066
@gmail.com
WhatsApp
+966 55 619 5374
LinkedIn
/in/riya-jain
Location
Saudi Arabia
Open to marketing roles, freelance projects, consulting, and campaign collaborations.